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Canva unveils Magic Studio, its AI-infused design platform

canva magic design

You can click on the search bar at the top and select Start from media under “Suggested templates” in the menu that appears. The Canva app will now start processing your media to generate related templates based on it. When the results are generated, you should see a set of 8 templates that help get started with your design.

Canva unveils Magic Studio, its AI-infused design platform

Content creation is easier than ever with Canva Magic Studio - Ghacks

Content creation is easier than ever with Canva Magic Studio.

Posted: Fri, 06 Oct 2023 07:00:00 GMT [source]

You can also drag and drop an image or video from your computer onto the Drop files here box on the screen. To generate AI-powered designs using Magic Design, launch canva.com on a web browser on your desktop. Once you’re on the Canva homepage, there are two ways to access Magic Design.

HELPING BUSINESSESSTART, GROW + SUCCEED

Which is why imagery needs to be used to re-iterate the value proposition and benefits of a product. Again, to create these mini moments where users think “I really see how I will be able to use this in my work” before they activate. This, along with social proof, all builds confidence in the product and momentum to get through any friction of set-up tasks in onboarding.

Canva Launches ‘Magic’ AI Tools For Its Design Software’s 125 Million Users

To build its Magic tools, Canva’s own in-house AI team worked with foundational models from OpenAI and Stable Diffusion and also trained its own, Perkins said. The Magic Design feature will be helpful for professionals who are working on a project, such as a presentation on the fly, or for an inexperienced user who lacks the skill to generate a design that is visually appealing. All a user needs to do is type an idea and select a color scheme to have an entire design generated in seconds. These designs can range from from a poster to a full presentation on a specific topic. Vibe or theme refers to the appearance and the structure of the design and you can choose one or more options by swiping through the Add a vibe or theme row at the top of the Style menu. We modified the above template into this design using the same Canva interface that you may have used earlier, this time taking lesser time to decide on the right template.

Adobe Premiere Pro's new AI tools blew my mind. Watch them in action for yourself

Canva users can also use its AI software to identify places in images to add or remove elements with a couple of clicks, as well as for translation into additional languages. Instead of creating a blank age, you can upload a photo or video onto Canva and Magic Design will generate a curated selection of personalized templates across various categories. You will be able to choose from custom templates for posters, flyers, invitations, documents, social media posts, ebook covers, YouTube thumbnails, profile pictures, infographics, and more. Along with other requested feature improvements such as the ability to add gradients, layers and images to alt text, they come as the company continues a push into teams and enterprises.

Given user research can take resource to set up calls, prep and hold the interviews, no one wants to loose the recording. Yes, it is likely that you have told people your value proposition on your landing page, but this need to be backed-up and re-iterated throughout the product experience. For some products, time to Magic Moment (also known as the Aha! moment or Activation moment) can be long. The suite of tools in Magic Studio includes Magic Switch, Magic Media, Magic Design, Brand Voice, Magic Morph, Magic Grab, Magic Expand, AI Apps on Canva, and more, according to the release. And, as always, go back to your customers and what they need to motivate them through your product flow. You can bring it forward by building trust and awareness of your product with your target personas.

Perkins said real-time collaboration capabilities have played a major factor in growth; the company said six million teams currently use Canva today, including American Airlines, Marriott, Salesforce and Zoom. In addition to generating designs using a media file, Canva also lets you customize the results you get by choosing a different style or adding a heading for the content you’re about to create. To customize the appearance of the templates and get new results, click on the Style button inside the Try Magic Design box.

To add a header to the template samples, click on the Headline button inside the Try Magic Design box. When your design is ready, you can download it by clicking on the Share button at the top right corner and then selecting Download from the overflow menu. You can also use other options in this menu to share your design with people on other platforms. Once you’ve added a photo or video onto Canva, the service will process the selected media to show you a set of 8 refined templates based on the photo or video you uploaded. If you cannot view these templates, swipe across them using a trackpad or by clicking on the left or right arrows on either side inside the Try Magic Design box. You can choose from existing pictures you’ve uploaded on Canva but if you wish to create designs based on new photos, click on Choose files.

canva magic design

This is possible using Canva’s Magic Design tool which can generate personalized templates for various categories of designs to help you reduce the time it may take for you to choose the right template to start with. In this post, we’ll explain how you can customize and create templates on Canva using Magic Design to make your desired content on the platform. Canva is among the most preferred design tools for content creators as it offers all the means necessary to create stunning graphics, presentations, social media posts, and more within minutes. Although creating a design from scratch is pretty convenient and effortless, Canva is now employing AI to help you find templates for your design based on the media that you want to add to it. Magic Design is a new AI tool built into Canva that allows you to create personalized templates for your design using an image or video that you upload to the platform.

With loom, I love the fact that the image is actually a GIF — it moves to help show the effectiveness of the product in communication & collaboration. What I like about otter.ai’s version is that it re-iterates the product benefits as well as uses imagery to show a sneak peak of how the activated product looks in practice. Looking to the others, Otter.ai and Loom also use imagery to provide mini demos and reiterate use cases. With this, even if users haven’t activated they are clear what the main use of the product is for their persona. Tapping on ‘work’ I then see a drop down for different job areas, like product, engineering and marketing.

All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. All attendees will receive the presentation and a video to learn at your own pace. Creators will also be given the ability to opt out of having their content used for training. If you wish to continue using this template to create your design, tap on Customize this template instead.

You can swipe through these templates by dragging your finger leftwards or rightwards to view their preview. To generate a new set of templates for your design, select your preferred theme and style and then click on See Results. Announcing Magic right now, however, puts Canva firmly within the zeitgeist.

Now, the company is announcing a range of additional products for business brands and the topic of the day, artificial intelligence. Other than a template style, you can preview templates with your desired heading before choosing a design to start working on. To add a header to the template samples, tap on the Headline button inside the Try Magic Design box.

When you use Magic Design, Canva’s AI will help you refine your template selection based on your media to help you avoid wasting time going through a bunch of templates on your own. Ten years later, not everyone in the world is using Canva – but she can count on a fast-growing chunk. More than 125 million people now use Canva’s design software tools each month, up 35 million in the past six months. Back then, Canva launched a product overhaul to help evolve it from a software tool for graphic designers into a more wide-ranging, work team-friendly suite of tools including collaborative documents, virtual whiteboards and website creation.

When you do that, Canva will show you a new set of templates to choose from. There’s more personalised imagery for small businesses, teachers and individuals — have a read of the full onboarding personalisation learnings from Canva if you want to see more. The image shows how easy Canva is — this person has no mouse, no snazzy design set up.

If you look super closely she’s also collaborating with two people on the file. For instance, on the right on Canva’s registration flow (again SUPER early, way before activation) there’s an image showing how easy it is to design on Canva, reiterating their value propositions ‘design with ease’. This double-whammy of social proof makes you feel as if you’re in good company and builds trust towards the product. In this article, we’ll run through three ways you can do this is your early user experience — onboarding specifically — to help users activate quicker and reduce churn. In addition to helping with visual needs, Canva is supercharging its Magic Write copywriting expert to be aware of Brand Voice, which can help you insert your brand's voice into any design or document.

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